The Facebook Phenomenon

Saturday, June 30, 2007 0 No tags Permalink 0

Well, I have finally caved in to the pressure. I have signed up and you can find me under Brian Singh in Calgary, Alberta.

One of the cool features is the poll feature. Over time I will be posting results here on this blog. It is interesting how people are able to do research in such a forum to get quick feedback. Statistically reliable? I think not. But directional and targeted, I’d say yes… sometimes that network is your exact audience. Even with a wording limitation of 100 characters, you may not get the exact question you want, but it certainly does make research fun.

While social networking is not for all, it is a topical phenomena that is not going away. Young people today are living their lives online, and we as researchers need to get a grasp on how they are using this vehicle.

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