Facebook Fears, Way Back in 2010

Facebook today is a way of life for many. It's app is practically a default on most new smartphones, and checking the site is considered by many to be similar to checking your voicemail, your e-mail, and even your real mail; a daily ritual. It's where we hear news both public and personal, from new ...

Facebook’s New Patent: Influence is only part of the equation

This came over my newsfeed this morning: Facebook Patents Clever Way To Advertise Just To Important People. The TechCrunch article elaborates: The idea is that Facebook could watch the rate at which a piece of content like a link is shared, then figure out whose posting led to a sudden increase in share rate in their network. ...

Cute kittehz, social upheaval, and… market research?

Over the holidays I was playing catch up with a number of my podcasts and a fascinating one I encountered was “Cute Cats and the Arab Spring” with Ethan Zuckerman from CBC’s Ideas series (originally broadcast December 8, 2011). Listen to Podcast here: CBC Ideas - Cute Cats and the Arab Spring. This podcast is worth listening ...

Canadians & Social Media: Almost 80% of Canadians use social networking sites (October 2, 2009)

Survey shows almost 7 in 10 of online Canadians are members of Facebook, while Twitter gains momentum Calgary, AB – Over the past year, there has been a surge in Canadians joining Facebook. And most of the growth has come from adults 35 years or older. In fact, almost 7 in 10 (68%) online Canadians ...

Facebook Privacy Ruling: Why Social Media needs Marketing Research

So, Facebook reached an agreement with the Privacy Commissioner and comply with Canada's privacy laws. Purveyors of social media services, community panels and monitoring tools take note and prepare yourself. This is going to become more common. One of the promises of social media is more accountability and better targeting through listening to people and monitoring conversations ...

Does Facebook make you dumber?

So I awoke this morning to this story being plastered on the news feeds: STUDY FINDS LINK BETWEEN FACEBOOK USE, LOWER GRADES IN COLLEGE This is the original news release from Ohio State University. I have found the tone of the various pick-ups by news organizations entertaining. From "Facebook use linked to less textbook time" on USA ...

Nielsen Report: Social Networking overtakes E-mail; and Facebook’s dominance

Well, the news is out... social networking has overtaken e-mail in terms of popularity on the Internet. In their report released on March 9 - "Global Faces and Networked Places" - Nielsen's report on "Social Networking’s New Global Footprint" is an affirmation of the prevalence of and growth in this platform. I would add a point of clarification ...